Hello, I'm
I design innovative mechanical products that move from concept to production. With expertise in NPD, NPI, and VAVE, I turn ideas into robust, manufacturable mechanisms—delivering the right balance of performance, quality, cost, and user experience.
11+
Years Experience
60+
Products tooled
Services
Three things I get called in for — and all three end at a part that can actually be manufactured.
Translates Voice of the Customer (VoC) into innovative products through concept development, mechanism design, and optimized 3D CAD. Every design is engineered with DFX principles and delivered as release-ready manufacturing documentation..
Designs complex mechanism with a focus on manufacturing feasibility, reliability & safety constraints, verification & validation and tooling feasibility—collaborating with suppliers & testing labs to ensure production-ready solutions.
Drives Value Analysis & Value Engineering (VAVE) through material optimization, part consolidation, and design simplification—reducing cost while maintaining performance, quality, and manufacturability.
About me
Engineering Beyond CAD-Every project is an opportunity to make something simpler, smarter, and betterFor me, engineering doesn't end with creating a 3D model—it begins with understanding how a product will be manufactured, assembled, validated, and experienced by the customer. Over the past 11+ years, I have worked across global product development programs, converting ideas into reliable, manufacturable products. My work combines mechanical design, product innovation, design for manufacturing, cost optimization, supplier collaboration, and validation engineering. I enjoy solving complex engineering problems, simplifying mechanisms, eliminating unnecessary cost, and creating products that are both technically robust and commercially successful.
60+ Complete Projects
Consumer products, appliances and industrial equipment released to tooling.
11+ Years of Experience
Across Sandvik, Symmetric Technologies, Whirlpool India and Hasbro India.
Process
Requirements, teardown of the incumbent, and the cost and performance target.
Mechanism concepts, CAD, tolerance stack-up and DFMEA before committing to tooling.
3D printed and soft-tool samples, safety, relaibility & performance testing, then design freeze.
T0 to T2 reviews with vendors, first-article checks and support into mass production.
Career
Recognition
Well Played Award (2025) for driving product modularity across NERF N-series platform using a Cost-to-Feature (CTF) approach.
Well Played
Hasbro India · 2025
STAR Award for a VAVE program on refrigerator shelving assemblies delivered across three platforms.
STAR Award
Whirlpool India · 2019
STAR Award for introducing and successfully implementing modularity across FDBM Jupiter Crispers.
STAR Award
WHIRLPOOL INDIA · 2018
Portfolio
HASBRO · NERF LEGACY
Re-engineered a spring-driven firing mechanism with a six-barrel rotating drum to deliver consistent velocity, lower priming effort, and a crisper release feel across a family of blasters.
View engineering fileHASBRO · NERF PRO RENOVATION
Redesigned a legacy NERF Rival flywheel assembly to reduce part count and eliminate gluing and ultrasonic welding processes, simplifying the design without compromising primary functionality while reducing overall mechanism cost.
View engineering fileHASBRO · ADD ON NERF ACCESSORY
Redesigned a complex dart holder accessory into a single-piece modular design to develop the design compatibility across the NERF Rebel Ops platform.
View engineering fileWhirlpool · Appliance component
NPD program for developing modular Crisper drawers compatible across three FDBM Jupiter platforms.
View engineering fileWhirlpool · Appliance component
Shelf assembly reduced from nine parts to five with a higher load rating by reinforcing the trim B features with incorporating low cost support bars (Alu-cast) & press fit grab handle.
View engineering fileSend over the problem — mechanism, plastics, cost target or tooling trouble.
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